Google Tag Manager offers two pricing plans: Tag Manager (free) and Tag Manager 360 (paid). Another great benefit of using Google Tag Manager is that it helps you make all the tags you add to your website GDPR-compliant. Spotted something new? Halting the default action prevents links from working, thus you can easily check what happens on a website and what data can be used for tracking purposes. This can help you with spying on the competitor or just recreate the content of the container that you lost access to. It simplifies the process of adding, editing and managing third-party JavaScript tags and other snippets of code on your Magento site. You can check whether the Twitter Tracking code (Pixel) was implemented successfully. You’ll need to make some tweaks, but it’s still perfectly doable. Here a quick intro video about this extension (but more or less it works in the principle as helpers of other tracking pixels). The Facebook Pixel Helper is a troubleshooting tool that helps you validate your Facebook Conversion Pixel and Custom Audience Pixels. These messages include error messages and warnings which can tell you when your analytics tracking code is set up incorrectly. Google Tag Manager (GTM) is a FREE Magento Extension that allows you to integrate Google Tag Manager to your site. To start using the Google Tag Manager extension, visit the Create an account page. One of the most popular use cases for me: Debugging of Cross-domain tracking. Update: It looks like this plugin is no longer available as it returns a 404 error in the Chrome Store. There are no additional fees required for Pronko Consulting. 2.3 (current), 2.1 (obsolete), 2.2 (obsolete), Commerce on prem (EE): In the example above, there was one redirect. In this article, I’ll show you how to configure Google Tag Manager, so that it works in the restricted sandbox of the Chrome Extension. Another very useful tool created by Simo Ahava. Many more enhancements are waiting for you. What could I do wrong? Google Tag Manager (GTM) is a user-friendly, powerful and essential integration for every Magento store. The free version is a suitable solution for individual entrepreneurs and small- and medium-sized businesses. Simo’s tool lets you manage and update your Google Tag Manager containers, tags, triggers, and variables. Troubleshooting of Twitter events (conversions) is also available. Ability to copy values from GTM Preview and Debug Mode’s Data Layer Tab and many many other enhancements. It has 3 main features: Julian from MeasureSchool published an amazing time-saving Google Tag Manager Chrome Extension. Configure your new ID in Magento through System> Configuration> [Services] Google Tag Manager. Together with Google Analytics, it forms a complete marketing suite providing real-time data about your website and advertising performance. What you’ll get is the JavaScript function that should be used in a GTM Custom JavaScript variable. Just install it, navigate from page A to page B (while debugging your cross-domain setup) and then click the extension’s icon in the top right corner of your Chrome. … My personal favorite is Data Layer Inspector because it also offers a bunch of other features, like injecting GTM container. Similarly to Facebook Pixel Helper, Twitter Pixel Helper does the same job, but for Twitter Universal Website tag. It prints useful information to the Javascript console of your Chrome browser. Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app. Tag Manager Assistant allows to control custom data from a Web page. GTM Tools are not a Google Tag Manager Chrome extension, but a Google Sheets add-on instead. 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