This series highlights the top trends in fashion for 2019 as identified by Business of Fashion and McKinsey & Company in their yearly State of Fashion report. The State of Fashion 2017, BoF and McKinsey & Company's in-depth report on the global fashion industry, can be summarised in three words: uncertain, changing and challenging. No Brasil, o … And while “uncertain” and “challenging” remain the most common words that executives in the BoF-McKinsey Global Fashion Survey have used to describe the state of the industry this year, right behind them in third place is “optimism.” According to the 2017 McKinsey State of Fashion Report, in 2016 the global fashion industry was worth $2.4 trillion, and “it would be the world’s seventh-largest economy if … The State of Fashion 2017 December 1, 2016 – After a tough 2016, growth in the $2.4 trillion industry may accelerate next year, according to the first joint report from McKinsey... and the Business of Fashion. The fashion industry is turning a corner. Well worth checking out as it examines the trends that shaped the global fashion industry in 2016. We started by discussing the latest State of Fashion report, which is published jointly by Business of Fashion and McKinsey. Click below to download BoF and McKinsey & Company’s in-depth report on the global fashion industry in 2021, focusing on the themes, issues and opportunities impacting the sector. "A world that is uncertain, changing, and challenging" | Illustration by Craig & Karl There is general agreement that 2016 was one of the most challenging years the fashion industry has ever seen. FOREWORD For the fourth year in a row, The Business business and creative, for 2020. Depois de um 2016 difícil, o crescimento dessa indústria de US$ 2,4 trilhões deve acelerar neste ano, de acordo com o primeiro estudo conjunto da McKinsey e Business of Fashion. The big challenges reported by the industry included: the uncertainties in the global economy; competition from online players; decreasing foot traffic The Business of Fashion (BoF) and McKinsey & Company: The State of Fashion 2017. But we are now detecting glimmers of hope: executives report optimism (even amid uncertainty), and the McKinsey Global Fashion Index forecasts industry sales growth to nearly triple between 2016 and 2018, from 1.5 percent to between 3.5 and 4.5 percent. The latest reading of the McKinsey Global Fashion Index (MGFI), meanwhile, reveals new insights into fashion-company performance by category, segment, and region. Our survey of 290 global fashion executives and interviews with thought leaders and pioneers have helped us identify ten key themes that will set the agenda in the year ahead. Download the Report: The State of Fashion 2021 Through BoF’s of Fashion and McKinsey & Company have teamed extensive expertise in fashion strengthened by up to bring our trademark rigour and evidence to global industry networks, we thread McKinsey’s debates within the global fashion industry and international perspective and analytical rigour. The State of Fashion 2017 is The Business of Fashion and McKinsey & Company 's in-depth report on the global fashion industry in 2017, focusing on the themes, issues and opportunities impacting the sector and its performance. Looking towards 2018, there is a new sense of optimism in an industry plagued by uncertainty. To discuss the state of fashion, I spoke with McKinsey partner Achim Berg, who’s based in Frankfurt, and Imran Amed, who is the London-based founder, CEO, and editor-in-chief of the media company Business of Fashion. The report is about 100 pages long, so I did all the legwork and packaged up the top trends for you.